One of the oldest car clubs in the world has yet again proved its modernity and forward thinking. The Vintage Sport-Car Club wanted to send out a 2013 race pack to their members on a USB memory stick instead of the traditional bundles of paper. Once inserted, the user is presented with an easy to navigate menu showing all the race and meeting categories, which, once selected, will enable them to view and print the rules, regulation and entry documents as they need them. The card also fits inside a wallet for safe-keeping. A simple idea, but we think the end result was intuitive and beautifully presented- so much better than just standard printed documents!
This is just the latest in a long line of work we have done for this great club which has included everything from clothing catalogue photo shoots to digital marketing. Check out the website which we redesigned last year
No comments:
Post a Comment